As a full-service advertising agency, we have experience with planning, developing, and executing plans incorporating a wide variety of traditional and digital media elements including TV, radio, print, outdoor, Web sites, SEM, social media, and sales collateral.
Servicing 9 markets from 11 Illinois locations under 2 different brands, Carpet Weaver’s needs a consistent message that resonates in each market but feels tailored to each brand (Carpet Weaver’s and Furniture Gallery). Through an award-winning Web site, consistent branding efforts down to store-specific stationery, and regular new content for television, radio, print, and digital advertising, Carpet Weaver’s is currently one of the top flooring stores in each of its markets.
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Carpet Weaver’s has continued to be an example of how Kelly & Co Advertising Agency can grow to any task put before them. From consolidating the brand image and messaging through all markets (including coordinating delivery of print inserts and direct mail for all markets) to handling the cooperative advertising process in its entirety, Carpet Weaver’s executive staff has been able to grow their market share in both new and existing markets.
Bikers for Ta-Tas, an organization devoted to detecting and treating breast cancer in partnership with UnityPoint Methodist. Since joining the Board in 2013, the organization has become a major part of Kelly & Co Advertising Agency’s annual philanthropy efforts.
As of the 2016 annual ride, the organization boasted nearly 50 sponsorships – both corporate and individual – many of which were secured in part or in whole through Kelly & Co Advertising Agency, Kelly Alexander, or Alex Alexander. In addition, the organization grew its Facebook presence from a few hundred followers prior to partnering with Kelly & Co Advertising Agency to nearly 8,500 at the conclusion of 2016. Their annual ride increased from 10 motorcycles in 2007 to more than 2,000 participants at the 2016 annual ride in July. We also worked to expand its e-commerce solutions to sell merchandise year-round through a partnership with a local vendor.